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Icon Signs Website

Overview

A complete seven-page WordPress website was designed using Elementor to establish a modern, cohesive, and brand-aligned digital presence for the client. The project emphasized strong visual design, clear communication, and a user-friendly experience across every page. Key requirements included SEO-focused structure, mobile responsiveness, and a streamlined process for prospective clients to inquire and submit documents.

Project Details

Client

Icon Signs

Services

Web Designer and Developer

Year

2024

Role

Web Designer and Developer

Project Links

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Challenges

The client needed a professional website that balanced aesthetics with functionality, supported SEO growth, and offered a smooth user experience. Their previous digital presence lacked structure, brand consistency, and efficient lead-capture tools. The project required designing a multi-page layout that felt unified, intuitive, and able to support both content and conversions.

Approach

Design & Branding Alignment

A unified visual system was created using the client’s brand guidelines, ensuring consistent typography, color usage, hierarchy, and spacing. Each page was wireframed and designed to guide users naturally through key information.

Elementor-Based Development

The website was built in WordPress using Elementor to allow fast iteration, pixel-precise layout control, and easy long-term maintenance.

Major features included:

  • A visually cohesive page structure across all seven pages

  • SEO-optimized headings, metadata, and content layout

  • Mobile-first responsiveness for seamless cross-device performance

Advanced Contact Form

A custom form was implemented with file upload capability, field validation, and conditional logic as needed. This enhanced lead collection and improved the client’s internal workflow.

Outcome

The final website delivered a polished, professional, and engaging user experience that strengthened the client’s digital presence. The improved SEO structure supported better visibility, while the advanced contact form increased lead quality and simplified submission processes. The cohesive design, enhanced navigation, and purposeful layout collectively contributed to higher user engagement and a more credible online brand experience.

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