Overview

This project involved the editorial layout and production of a bi-monthly property magazine, featuring real estate listings, market insights, and branded content. The publication required a polished, visually consistent design that balanced creativity with strict print-production standards. Work included full editorial layout, cover design, ad placement coordination, and preparing files for both print and digital distribution.

Project Details

Client

Living Property Magazine

Services

Editiorial and Print Designer

Year

2012-2018

Role

Editiorial and Print Designer

Project Links

Challenges

The magazine’s original production workflow relied heavily on CorelDraw, which limited efficiency and made it difficult to maintain consistent styling across recurring issues. As the publication grew, so did the need for a more modern, scalable layout system, improved typography control, and a smoother pre-press process that reduced production time and minimized print errors.

Approach

Editorial Design Modernization

The entire layout process was transitioned from CorelDraw to Adobe InDesign, with Photoshop and Illustrator supporting image editing, retouching, and graphic development.

Key improvements included:

  • A new grid system for clean, readable layouts

  • Refined typography pairings and hierarchy

  • Standardized page templates for recurring content sections

  • Enhanced visual clarity for property listings and promotional ads

Workflow Optimization & Pre-Press

A structured production workflow was developed to streamline each issue:

  • Print-ready PDFs generated using industry-standard export profiles

  • Improved color accuracy through calibrated color settings

  • Integration of pre-flight checks to eliminate press-stage issues

  • A consistent, branded look across all bi-monthly editions

Outcome

The redesigned layout system elevated both the quality and efficiency of the magazine’s production. Each issue delivered a cohesive visual experience with improved readability, stronger branding, and sharper presentation of property content. The transition to Adobe InDesign significantly reduced turnaround times, enhanced design consistency, and ensured reliable, press-ready output for every publication cycle.

The project highlights deep expertise in editorial design, pre-press preparation, and print-standard workflows—supported by professional accreditation as an Adobe Certified Professional in Print & Digital Media Publication.

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